Role : Outbound Demand Generation Specialist
Experience Range : 3 – 5 years of experience in demand generation or marketing in a B2B environment
Preferred Qualifications:
- Master’s degree in Marketing, Business, or a related field
- Experience in SaaS, Co-working, Events or Real Estate industry
- Strong understanding of SEO, SEM, and digital marketing best practices
- Experience with Zoho and Google Analytics
Interview Process: Applicant questionnaire > Video Assessment > Face to Face Rounds > HR Round
About the Company :
BHIVE is a group of Co-working and FinTech companies focused on commercial real estate. We started out as the oldest co-working brand in Bangalore and is now one of the largest chains of co-working spaces in Bangalore. Established in the year 2014, we have a presence in multiple key locations in Bangalore and are on track to expand to multiple other key locations of the city. Beyond Co-working, we have entered other flexible leasing products like managed office and enterprise leasing solutions. To know more, check out our website – www.bhiveworkspace.com
We also provide investment opportunities via Revenue-based financing(RBF) and fractional ownership. Also, we are in the process of launching a category-II AIF. To know more, check out our website – www.bhivealts.com
Our mission is to be India’s largest and most comprehensive platform for commercial real estate rental solutions, driven by a customer-centric mindset. We strive to be the go-to partner of choice for customers by offering best-in-class customer experience, value for money, tailor-made solutions and the options available.
Role Summary :
We are looking for a highly motivated and result-oriented individual who is passionate about driving revenue through effective demand-generation campaigns. If you have a track record of success in B2B marketing, are familiar with the latest marketing technologies, and thrive in a fast-paced environment, we encourage you to quickly apply for this exciting opportunity.
Key Deliverables :
- Collaborate with the marketing team to develop targeted campaigns that reach the right audience at the right time with the right message
- Develop and implement outbound marketing campaigns to drive traffic, engagement, and leads
- Manage the lead funnel, from lead capture to qualification and conversion, delivering high-quality leads to the sales team
- Track and report the performance of campaigns, identifying opportunities to optimize and improve
- Stay up-to-date on industry trends and best practices to continually improve our demand-generation strategies
Key Competencies and skills:
- Proven track record of developing and executing successful outbound marketing campaigns
- Familiarity with marketing automation tools, CRM systems, other marketing technologies and email marketing best practices
- Strong project management skills with the ability to juggle multiple priorities and deadlines with acute attention to detail
- Develop and execute outbound marketing campaigns across channels including email, social media, and direct mail
- Identify and target key decision makers within target accounts
- Collaborate with the sales team to align campaigns with sales objectives and ensure lead follow-up
- Analyze campaign performance and optimize campaigns to maximize ROI
- Work with the marketing team to develop and refine messaging and value propositions
- Stay up-to-date on industry trends and best practices to continuously improve our outbound marketing strategies
- Strong bias for action and ownership mindset
- Excellent communication skills with the ability to collaborate effectively across teams
Employee Benefits:
*BHIVE has a very strong employee benefits policy including an employee-friendly ESOP policy in place. ESOPs may be applicable to the role based on performance.
How To Apply?
Please send your CV to hr@bhiveworkspace.com with the subject “Application for the post of Outbound Demand Generation Specialist”.
